Maria Casino Gets A Facelift

The online gaming company Unibet, which is located in the Republic of Malta in the Mediterranean, has announced a complete relaunch of its online gaming platform Maria Casino. Unibet acquired Maria Casino when it purchased the Maria Holdings Ltd. in 2007, and re-branded it as Maria Casino. The company is also doing a major face-lift to Maria Casino. The company face-lift and re-branding efforts are designed to make Maria Casino more appealing to not only its core female user base but to also attract more male customers worldwide to its gaming website. Once the re-branding and site face-lift is accomplished, Maria Casino will be rolled out to the European markets of Denmark, Finland, the Netherlands, Norway, and Sweden. Shortly thereafter, the rest of Europe Asia and the Americas will follow suit.

In addition, Maria Casino is being marketed as one of the fastest growing on-line gaming sites available with some of the best ready to play Casino and Bingo networks available. It is also touted as having the latest games, and the best tournaments, all at great prices. Unfortunately, they have been shut out of one of the biggest world markets for gambling, which is the United States. The reason for this is because of the complexity of gambling laws in America. The U.S. Is ruled by three sets of Federal regulations that control both on-line and off-line gambling; they are The Interstate Wire Act, The Professional and Amateur Sports Protection Act, and The Unlawful Internet Gambling Enforcement Act. In addition to these Federal laws, there are also numerous State laws and even municipal laws for providers to contend with. The bottom line here is that because all of these laws are so complex and, for the most part, undecided most online gambling providers are forced to simply just ban the United States rather than face the possibility of being dragged into court to a face a long and very expensive court battle to determine the legality of their offerings. The word here is better safe than sorry.

Maria Casino will be offered on all devices including tablets, personal computers, and iPads. In addition, its website is being targeted for re-branding along with its logo in an effort to personalize the brand’s website experience and to also expand its customer base to include more men. To that end, Maria Casino will be getting a new brand character, a new dashboard, along with a shift in emphasis to more casino games and away from an exclusive bingo site. Although Bingo will keep on being an important aspect of Maria Casino the emphasis on more casino games will widen the sites audience and provide customers with more choices.

In addition to the core changes being made to Maria Casino, a new advertising push is being made to get the word out to Maria’s customer base. Television advertising is being planned for Maria’s core markets along with an aggressive social media advertising push. The company also plans to include radio and print advertising legs to its marketing efforts.